Website marketing is tough nowadays. You have to have have enough ads to generate a steady rate of income from the site, but you cannot have too many. Some sites use every blank square inch of page real estate for ads. You will see banners on the left, right, on top, at the bottom and even in between content segments. The most annoying websites have content segmented in a way that you have to click a button to see another snippet. Each click is another page load that presents new ads to maximize revenue. We use outstream video ads tastefully and responsibly because they are effective for us. We also use them because video advertising has the highest rate of return.
There are all kinds of ways to use video. Continue reading